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Lexus introduces badass RC F Coupe

Lexus has introduced the successor to the F performance sedan with the new Lexus RC F coupe. This badass vehicle can hit 60 MPH in 4.4 seconds and has incredible handling.

Lexus has been upping its game with its F models and F SPORT versions of its entire line, so suddenly this stodgy luxury brand is becoming known for speed, styling and performance as well.

Check out the new 2013 Lincoln MKZ

Get ready for holiday commercials for luxury cars

The political ads are over, so now we can be bombarded with during the holiday season.

It's interesting to see Lincoln get in on the action, as their ad looks very similar to ads for the other luxury brands, but they need to do something.

It's time to break through for Cadillac and Lincoln

Lexus throws Sports Illustrated Swimsuit a curve

Admiring the curves of a Sports Illustrated Swimsuit model is one thing, but actually driving it – that’s something only Lexus and its all-new could do with style. As the official automotive marketing partner of the Sports Illustrated Swimsuit property, Lexus created a multi-faceted campaign called TORI 500, showcasing an actual racetrack that the automaker created in the shape of model Tori Praver’s body.

“What better way to help introduce the bold new face of Lexus than with a bold new campaign featuring a Sports Illustrated Swimsuit model?” said Brian Smith, Lexus vice president of marketing. “With the new GS, there’s no going back for Lexus. Instead of just looking at the pictures, consumers can share in the fun through our many campaign components, including having Tori appear in their own photos.”

Lexus comes out strong with the all-new 2013 Lexus GS

A day at the Las Vegas Speedway with the all-new 2013 Lexus GS

We were at the Las Vegas Speedway with writers and journalists for our opportunity to drive the all-new and experience the Supercar Lexus LFA. The weather was incredible in the mid 60’s and not a cloud in the sky. There has been quite a buzz around the new Lexus GS and we wanted to see what Lexus was able to accomplish after delivering some of the best luxury sports sedans for decades. Once we arrived at the Speedway, there was some time to check out the new 2013 GS before we hit the auto cross and race track. The new front grille is simply gorgeous and tough in the same breath and will surely make a statement when on the road.

This is a very aggressive design by Lexus and we agree with their claim that, “distinguished by the elegant beauty of its aerodynamic body, the precisely sculpted exterior of the all-new Lexus GS luxury sport sedan glows with aggressive performance and precision handling. Powered by an advanced 3.5-liter V6, putting 306 horsepower to the pavement, the four-cam, four valve per cylinder engine with dual Variable Valve Timing with intelligence (VVT-i) propels the 2013 GS 350 from 0-60 mph in just 5.7 seconds. The six-speed sequential shift automatic transmission, equipped with paddle shifters, offers four driving modes: Normal, ECO, SPORT S, and SPORT S+. An optional electronically controlled all-wheel-drive system is designed to enhance traction in a variety of driving conditions.” The cockpit of the new GS is buit for the inspired driver, while a horizontal-themed instrument panel emphasizes spaciousness through its wide layout. Equal attention has been paid to maximizing space for rear passengers, with generous headroom, legroom, knee room and foot space.

Lexus Pre Super Bowl Teaser & Contest

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